I love how sometimes A+B=C, and then all hell breaks loose. Case in point:
A: Google knows everything
B: Google has the talent, tools and will to make sense of that knowledge
C: Google Correlate.
What was born as Google Flu Trends is now a holistic tool that lets people discover all sorts of unexpected correlations.
Have a go at it, maybe starting the intuitive and pleasantly childish “Search by drawing“. But watch out: it’s seriously addictive!
Here is what I discovered while I should have been busy doing something else:
Yet more evidence than Blackberry is dying
I started by drawing a simple curve that would grow steadily from 2005, peak in 2010 and then collapse:
Google Correlate returned the 10 most-correlated search queries. 4 of them are about Blackberry.
The Diaspora that never was
Remember Diaspora, the open-source social network that was born to address the widespread (?) concern over privacy and offer us an alternative to the corporate, intruding, profit-driven Facebook?
Well, this is a curve drawn to peak late in 2011 and then disappear back into oblivion:
And here are the 10 most correlated search results.
It shouldn’t come as a big surprise, but it seems that Facebook won our love back.
Have fun drawing your own curves, while I’ll be busy finding out everything about “sesural genda phool”…
(hat tip: Joan Arensman)